The Private Keeper
Événements

Brand launches.

Press evenings, private shows, strategic dinners during the Festival, the Grand Prix, Cannes Lions.

The French Riviera hosts more than fifty key moments each year where brands meet their audiences: Cannes Festival, MIPIM, Monaco Grand Prix, Yacht Show, Cannes Lions. On these saturated windows, the difference is execution.

We produce evenings that combine luxury codes with a precise reading of marketing objectives. Rare venue, controlled scenography, calibrated guest list, vetted press. The result: an event that generates content, contracts, and brand memory.

What's included

  • Event strategy and creative angle
  • Privatization of villa, beach, rooftop or museum
  • Scenography, lighting branding, bespoke furniture
  • Guest list and international press relations
  • Photographer and videographer for social media content
  • Experiential activations (perfumery, tasting, AR)
  • Security, accreditation, entry control
  • Post-event reporting (KPIs, press coverage, ROI)

Itineraries & use cases

01

Fragrance launch) Cannes Festival

Villa with private access to the Croisette, dinner for 120 celebrities and journalists, samples handed over by a Grasse perfumer.

02

Manufacturer party) Monaco Grand Prix

Privatized rooftop overlooking the circuit, live performance, walking dinner for 400 B2B guests.

03

Capsule show) Saint-Tropez

Private beach, runway above the water, after-party on a 60m yacht, social media content delivered within 24h.

We collaborate with international PR agencies, photographers accredited at the Festival, and technical providers seasoned in large-scale brand event constraints.

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